The Toyota Starlet has always been known for its small hatchbacks, like the older models that led to the Yaris and the more recent rebadged Suzuki Baleno. Now, Toyota South Africa is using this familiar name for a new type of vehicle: the Starlet Cross. This model is actually a version of the Toyota Urban Cruiser Taisor, which is sold in India, and it’s also very similar to the Suzuki Fronx.
For South African consumers, the Starlet Cross comes equipped with a 1.5-liter naturally aspirated gasoline engine. This engine generates 103 horsepower and 138 Nm of torque, providing adequate performance for city driving. Customers have the choice between a five-speed manual transmission or a four-speed automatic, with both options delivering power solely to the front wheels.
Visually, the Starlet Cross bears a striking resemblance to its counterparts, with only minor differences. The design features Toyota-specific elements such as a distinct front bumper, unique emblems, and LED light graphics that adorn the split headlights and full-width taillights. The decision to use the Starlet nameplate for this SUV likely stems from its established recognition in the South African market, where it serves as a familiar reference point for consumers. This approach avoids potential competition with the Yaris Cross, which is not available in the region. Moreover, since both the Starlet Cross and its counterparts are based on Suzuki’s platform, it creates a cohesive lineup without overlapping with Toyota’s other offerings in the local market.
Inside the Toyota Starlet Cross, the cabin features a choice between a 7-inch or 9-inch infotainment display, along with three USB ports and a wireless charging pad for added convenience. The base XR trim is relatively modest, offering only two airbags, while the higher-end XS trim includes six airbags for enhanced safety. However, advanced driver assistance systems (ADAS) are notably absent, with the exception of Hill Assist Control, which helps with starting on inclines.
In terms of pricing, the Toyota Starlet Cross in South Africa ranges from R299,900 to R359,300. This positions it at a higher price point compared to the Indian market version of the Toyota Urban Cruiser Taisor, which is priced between RS 7.74 lakh and RS 13.04 lakh. The difference in pricing is partly due to the distinct powertrains offered in each market.